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In today’s ultra-competitive business world, distributors and manufacturers face what seems to be challenges around every corner. As a result, companies in these industries are constantly looking for the key factors that will set them apart from the competition while increasing profitability and improving client satisfaction to encourage repeat business.  The oversimplified answer to growth in any industry is to sell more, but that is often easier said than done.  The real question becomes “HOW do I ‘sell more?’”  An ideal point to begin with would be to examine what you are already doing today concerning pricing and quotes – and simply improve it.  A few critical questions to reflect on and really understand may be:

  •      > How much time and effort does it take to create a quote?
  •      > How many quotes are sales reps distributing?
  •      > What tools are we providing to allow our people to successfully close business?
  •      > What percentage of those quotes are turning into closed business?
  •      > Are the quotes that are turning into orders maximized for profit?

Customer quotation and pricing are a complex challenge for any distributor or manufacturer with thousands of products and hundreds of customers. Sales reps struggle daily with identifying and communicating the optimal price: the price that maximizes the intersection of profitability and competitiveness. Improving your pricing and quoting tools can quickly lead to increased profitable growth. Faster, more profitable quoting, integrated directly into the CRM platform, is the key opportunity that is available for companies to take action on.

Companies struggling with pricing and quoting is by no means a new problem for the distribution and manufacturing industries, but historically there has not been a clear-cut way to address these challenges – thus organizations continue to struggle with them. Seeing this challenge and desiring to create a solution was the reason Tour de Force Inc. and Strategic Pricing Associates launched a strategic partnership (see the press release here).

Both Tour de Force Inc. and Strategic Pricing Associates have a passion for providing easy-to-use technology for the distribution and manufacturing industries. As a result, the two companies chose to partner together to create a product that will solve these frustrating challenges. Distributors and manufacturers need an automated and simple way to improve visibility to open quotes, ensure the pricing on those quotes is optimized, and turn those quotes into closed business at the push of a button.


Keep an eye out for this new product that both companies are eager to release.  Check out the August Tour de Force Podcast focused on Quote to Order to learn some additional information about this Partnership and the Solution.

We look forward to sharing more information with you as we get closer to the release date.

Cassandra Evans

Cassandra Evans is a Digital Marketing Specialist at Tour de Force, Inc. Cassandra is a graduate from the University of Toledo and has been with Tour de Force, Inc. since 2016.

By: Cassandra Evans



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