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In this episode, we sat down to discuss the rise of personalized marketing with Adam Mertz, Vice President of Marketing & Strategy at Act-On. From current trends, to the future of adaptive marketing – Adam shares his insights on the value of personalized marketing. Listen below!

Click here to watch our recent webinar “The ROI of Personalized Engagement”!

Chloe Nousias, Content Marketer, Brand Strategist, and Digital Marketing Specialist, has been with Tour de Force since March 2018.


By: Chloe Nousias

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